Discover
A 30-minute call, then a one-page brief: who buys from you, what the site must do and how we’ll measure it.
- Goals, audience and competitor review
- Sitemap and page priorities
- Fixed quote and timeline in writing
Freelance website designer in Mumbai Websites that turn visitors into customers.
Fast WordPress, Shopify and custom websites for Mumbai businesses, global startups and agencies. Designed and built by one person, so nothing gets lost in translation.
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WordPressElementorShopifyFigmaHTML & CSSJavaScriptGSAPBootstrapGoogle AnalyticsCRO & A/B testingTechnical SEO
The short version
Good websites look great. Great websites sell. I design and build the second kind.
5+
Years building websites
30+
Sites, stores and landing pages shipped
10+
Clients outside India
1
Point of contact, start to finish
Services
What I can do for you.
Strategy, design and development under one roof. Pick a piece, or hand me the whole thing.
01
Website Design
Custom business websites for Mumbai and beyond.
02
WordPress Development
Custom themes, Elementor, Figma to WordPress, speed and SEO.
03
Shopify Development
Custom stores, theme customisation and speed for D2C brands.
04
Shopify CRO
Audits, product page redesigns and A/B tests that lift sales.
05
Landing Page Design
High-converting pages for launches, SaaS and paid campaigns.
06
UI/UX Design
Flows, wireframes and Figma UI for SaaS, apps and websites.
Process
A clear process. No surprises.
Four stages, a fixed scope and a launch date agreed before design starts. You always know what’s next.
Design
Message first, pixels second. You review real Figma designs for desktop and mobile, not moodboards.
- Copy structure and key messages
- High-fidelity Figma designs
- Two rounds of revisions included
Build
Pixel-accurate development on WordPress, Shopify or custom code, with speed and SEO baked in from line one.
- Core Web Vitals in the green
- On-page SEO and schema markup
- Analytics, forms and integrations tested
Launch and grow
A calm launch, a handover video for your team and support that sticks around after go-live.
- Redirects that protect your rankings
- 30 days of free fixes
- Optional monthly care and CRO plan
Who I work with
Three kinds of clients. One standard.
Businesses in Mumbai & India
Clinics, manufacturers, D2C brands and service firms that want a website that brings in enquiries, built by someone local who picks up the phone.
Website design in Mumbai →Startups worldwide
Founders in the US, UK and Australia who want senior design and development without agency overhead. Bonus: work moves while you sleep.
Landing pages for startups →Agencies
Design and marketing agencies that need a reliable white-label WordPress or Shopify developer. Your brand, your process, NDA by default.
White-label partnership →
About
Hi, I’m Rushi. I design it, then I build it.
I’m Rushikesh Walapkar, a website designer and developer in Mumbai. Since 2020 I’ve shipped 30+ websites, Shopify stores and landing pages for brands, startups and agencies. Because I do both, what you approve in Figma is exactly what goes live.
- Brainstorm ForceWebsite designer2023 to now
- BaclincSenior developer and front-end lead2021 to 2023
- FreelanceWordPress, Shopify and UI/UX2020 to now
How much does a website cost?
Every project gets a fixed price based on scope: pages, platform (WordPress, Shopify or custom code), copywriting and integrations. A landing page is the smallest job. A full business website or Shopify store is bigger. You get a written quote within two working days of our call, and it only changes if the scope does.
How long does it take to build a website?
Landing pages take 1 to 2 weeks. Business websites take 3 to 6 weeks, and Shopify stores 4 to 8 weeks depending on the catalogue. We agree the timeline in writing before starting. The biggest variable is usually how fast content and feedback arrive.
Do you work with clients outside India?
Yes. I’ve worked with 10+ clients outside India, including startups in the US, UK and Australia. I’m based in Mumbai (IST), so feedback you send in the evening is often done by your morning. I also overlap with UK and European working hours.
Should I choose WordPress or Shopify?
If selling products online is the heart of your business, choose Shopify. Checkout, payments and inventory come built in. If your site is mainly about services, content and leads, WordPress gives you more design and SEO freedom. I build on both, so I’ll recommend what fits you, not me.
Will my website be SEO-friendly?
Yes. Every site ships with semantic HTML, fast load times, mobile-first layouts, meta tags, schema markup, an XML sitemap and 301 redirects from your old URLs, so you keep the rankings you already have.
Do you offer maintenance after launch?
Yes. Every launch includes 30 days of free fixes. After that, an optional monthly care plan covers updates, backups, security, speed checks and small content edits. Or I can train your team to run it.
Can you work with my agency as a white-label developer?
Yes. I work with design and marketing agencies as a white-label WordPress and Shopify developer. Your brand, your process, your tools, with an NDA by default. Your client never needs to know I exist.
Insights